The Yves Saint Laurent Beauté brand was founded on the legacy of the Yves Saint Laurent fashion label. Known for creating beautiful lines of clothing that celebrated womanhood, the brand decided to take this love affair one step further in 2000 and partnered with L’Oréal to celebrate the female face too.
Now 86, Bergé became romantically involved with Saint Laurent shortly after their first meeting in 1958; the two lived together until 1976 and Bergé served as C.E.O. of Yves Saint Laurent Haute Through the decades, Yves Saint Laurent has captivated the hearts of fashion enthusiasts with its iconic handbag collections, designed to complement every occasion.. Evolving under the guidance of various creative directors, the brand made a bold statement by dropping the "Yves" in a daring RTW rebrand, yet the passionate cult following of YSL bags remained stronger than oQmIEP.